Case Studies
Amazon HR
Led a team at Amazon to revamp the HR portal, homepage, and search features, resulting in cost savings and improved user experiences for the global Amazon workforce.
CXBR/Exec. Coaching
I led the "Customer Experience Bar Raisers" group, providing external insights for innovation.
During executive coaching sessions for the "working backwards" Amazon process, I assisted global brands in innovating with AWS services. I have also initiated and led sprints and jams to unify multiple organizations toward a common goal.
Amazon Prime Video
Collaborated with the new VP to redefine the UX vision for Amazon Prime Video, focusing on a more delightful user experience across subscription services, a store, and live TV.
Amazon QuickSight
Led the design team of 8 designers and researchers for Amazon QuickSight, implementing UX Critique and Product design meetings for efficient decision-making.